Head of Taste.

No. 34= of 98 The Taste Index Edition 01

Crawled 4 October 2026

Ideogram

Taste Score

76

out of 100

Rank 34, shared of 98

Verdict

Flowers spell out the name across a hillside in the hero.

Ideogram homepage, first screen on a desktop (opens in a new tab)
Fig. 1 Desktop, 1440 × 900.
Ideogram homepage, first screen on a phone (opens in a new tab)
Fig. 2 Phone, 390 × 844.

01Categories

Each category is scored out of 100 and carries the weight shown. How the score works

  1. Typography

    The typefaces and how they pair, the size steps from headline to body text, and the length and spacing of lines.

    Weight 20%

    81 out of 100

  2. Colour

    How many colours, what the accent marks, and whether text reads against its background.

    Weight 12%

    82 out of 100

  3. Layout and spacing

    The grid, how edges line up, the gaps between blocks, and what you read first.

    Weight 20%

    74 out of 100

  4. Imagery and polish

    The images and icons, whether buttons and cards match, and anything broken or cut off.

    Weight 15%

    68 out of 100

  5. Distinctiveness

    Whether the page looks like its own work or like a template. Originality counts only when it is well made.

    Weight 13%

    70 out of 100

  6. Mobile

    The phone layout: text size, tap target size, and anything cramped or running off the screen.

    Weight 12%

    80 out of 100

  7. Performance

    How fast the main content appears, how much the page shifts while it loads, and how heavy it is.

    Weight 8%

    100 out of 100

02Judge’s notes

The judge works from the screenshots and never learns whose page it is. We edit its notes into plain English.

Strengths

  1. 01The hero picture is itself a generated image.
  2. 02Lilac colours the buttons and the developer section.

Improvements

  1. 01The three product cards show placeholder gradients.
  2. 02The Skechers logo in the testimonial is broken.
  3. 03On phones, logos in the strip get clipped.

03Measured

Read from the desktop page in the browser.

Typefaces
  • Geist

Font families that set at least 3% of the text.

Palette
  • #ffffff
  • #15101f
  • #ebebec
  • #a19fa5
  • #272038
  • #18426a

The most-used neutrals, then the most-used colours, from text, backgrounds and borders.

Contrast

99%

of measured text passes WCAG AA

Largest paint

0.40 s

until the main content appears, on one cold load

Page weight

1.2 MB

transferred on that load

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“Ideogram scored 76 on The Taste Index by @headoftaste”

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Corrections

We re-crawl a homepage after a redesign, and remove any company that asks.

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